Katharina Pech
CTV Programmatic: The future of digital marketing
At a time when digital innovations are changing our everyday lives, it is essential to integrate these changes into the world of...
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Klaas K.
May 8, 20232 min read
Audio Planning 2023 - What makes a good planning?
Last week the very successful 10th edition of the Radio Advertising Summit took place. Just before that, Spotify went into a successful...
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Philipp K.
Mar 30, 20231 min read
Start your business with the support of AI tools
ChatGPT is on everyone's lips. I wondered - what's already possible with AI? 🤖 In short? It is possible to build an entire business...
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Klaas K.
Mar 27, 20233 min read
Audio 2023 - Trends and developments
Radio, online audio, podcast, in-game advertising, metaverse - hardly any other genre currently offers such diversity. We asked our dear...
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Philipp K.
Mar 23, 20231 min read
Yes, AI will replace millions of jobs...
...but at the same time, it will create more new jobs than it displaces. Will artificial intelligence replace jobs? This is currently a...
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Johanna H.
Mar 17, 20231 min read
Netflix joins the ad game
Did you know that Netflix has introduced a particularly inexpensive ad-supported offer? In Germany, users have been able to book the...
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Lisa K.
Feb 28, 20231 min read
We donated for a good cause
Today, we visited the Stulz-Schriever Foundation in Baden-Baden. As part of our Christmas campaign 🎄, we decided to donate to the...
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